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The CRE Recover Abandoned Carts Module finds abandoned CRE Loaded shopping carts and creates a list that includes both the items that were abandoned in those shopping carts, and the customers who were shopping for them. You can then generate an "Auto-Response" email to all of these customers asking for feedback on why they didn't complete the transaction, or reminding them about the items they were shopping for -- even inviting them back to complete their purchase and offering a discount coupon if they do. You can add a customized P.S. to the emails if you elect to respond only to customers who abandoned shopping carts containing certain items.

The Module also creates a report to show you how many customers you have contacted, how many abandoned carts were converted into sales, and how much extra money these sales have generated for your store.

IMPORTANT NOTE - Install this module ONLY on CRE Loaded v6.2 with Patch 13.1 (SP1) or higher! This product is not compatible with earlier releases.

Recover Cart Sales is a very simple tool which looks at shopping carts left on your site that were abandoned by customers/visitors. The only carts it works with are those where the person visiting your site actually put something in their shopping cart, either already had or created a customer account on the system, and didn't complete the purchase of the cart contents.

We only deal with this smaller subset of abandonded carts for a couple reasons, but the largest is that anyone who puts items into their cart and then abandons it but does not create a customer account can not easily be contacted as we have no email address. And, of course, an empty cart is a good indication that nothing caught the customer's interest enough to start a purchase.

So, what exactly does RCS do to determine what carts to show you? It's pretty simple, the stops are:

1. Do a query on the customer carts DB table, looking for carts that are both within our day range and which are attached to a customer entry. If you have turned on the configuration option, the query will also ignore any carts that are currently "active" (ie, have an open session). It should be noted that once a customer completes an order their shopping cart is emptied, so there will be no entry in the customer carts DB.


2. Next RCS loops through each customer found, and creates the HTML to display the customer's information, changing the display color of the customer line based on whether the cart has a matching entry in the scart table or a matching order is found (by default these are blue, red, orange). It then loops through the cart and creates the HTML to display the cart items, including any attributes if that configuration option has been set.

That's it, from there it's simply a matter of handling the created page actions (send email, view customer/order info, delete cart, etc.) and doing the actual mailing where it updates the cart for each cart an email is sent to.